McKinney Looks to Solidify Its New York Presence With Its First CEO
Joe Maglio formerly managed Havas NY
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McKinney named its first New York-based chief executive officer today in a move meant to strengthen and expand its presence in the ad industry’s biggest city.
Joe Maglio joins the Durham, N.C.-based network after five years with Havas New York, where he most recently served as managing director. He effectively replaces managing director Kerry Fitzmaurice, who is leaving the McKinney organization after nearly two years.
“We decided to use the CEO title to signal our ambitions in [the New York] market and make clear that we are looking to become a much bigger presence up there,” said McKinney partner and CEO Brad Brinegar.
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