Monica Karo, CEO of OMD USA and our Media All-Stars Executive of the Year
Apr 14, 2014, 9:49 AM EDT
Part 1 of a conversation with Adweek features editor Michael Bürgi.
Sir John Hegarty in conversation with Adweek Senior Editor Andy McMains, Part 1
Apr 9, 2014, 1:40 PM EDT
Not a fan of 'Mull of Kintyre.'
Sir John Hegarty in conversation with Adweek Senior Editor Andy McMains, Part 2
Apr 9, 2014, 1:34 PM EDT
You can't research this kind of thing. But you can test it.
You can't hear these ditties without thinking of the related spots
Apr 6, 2014, 9:48 PM EDT
At some point in the history of advertising, somebody realized that one of the best ways to sell an ad is to attach it to a song the target demographic…
It's not that it isn't still there, it's just that it has changed shape
Apr 1, 2014, 3:05 PM EDT
Sarah Hoftsetter, Nadja Bellan-White and Nancy Reyes on their work patterns
Apr 1, 2014, 2:50 PM EDT
More media magic reviewed and ranked by the Adweek staff
Mar 28, 2014, 7:52 AM EDT
Every week has them: wins, fails and those things best described as WTFs. This week, Vogue put a reality star on its coveted cover and the Internet exploded; new billboards…
Looks like it, based on 7 of this year's CGI spectaculars
Mar 18, 2014, 10:28 AM EDT
If it sometimes seems as though summer blockbuster trailers use the same tricks to advertise what seem to be the exact same movie over and over again, that's because they…
What wouldn't you buy if Kermit the Frog told you to?
Mar 17, 2014, 12:31 PM EDT
When you're a Muppet and there's a new movie coming out, chances are you'll find yourself in a simultaneous ad campaign or two. So is it a surprise to find…
John Tejada chooses his top Adweek.com stories today
Mar 6, 2014, 7:49 AM EST
Today, we look at how Tetley Tea's marketing continues to evolve, the night owl turned adman and a powerful ad about the crisis in Syria.
- YouTube Star Hannah Witton Gives Candid Advice About Sex in Durex Campaign
- Ad of the Day: Apple Watch Gets Three Grand 60-Second Spots for Launch Day
- Here's the Most Fascinating Slide From BuzzFeed's 2008 Pitch to Investors
- Plagued by Haters, a Pilates Trainer Photoshops Herself Skinnier in This Video About Body Image
- These Posh Videos Show You How to Pronounce Ogilvy & Mather 'Like a Lord'