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Hang On, Did Olive Garden Just Make a Really Good Commercial?

So long, food shots. Hello, family

Olive Garden's advertising has long been distinguished by its unlimited blandness, which some might argue is a decent representation of the food there. But during NBC's Red Nose Day telethon…

Infographic: What's Changed, and What Hasn't, in 100 Years of Brand Storytelling

Everything old is new again

Much has been made about how modern communication—even as it accelerates exponentially—is returning in some ways to more simple, even primitive forms. Paul Adams, at the time the global head of…

Still Obsessing Over Millennials? Here Are 6 Rules for Reaching Generation Z

Your next best customer

What CMO doesn't have millennial burnout? Tailoring the perfect marketing messages to today's young adults seems like it's been the marketing holy grail for years. The good news is that brands can…

Ad of the Day: Delta Stuffs the Entire Internet Into Its Latest Brilliant Safety Video

Meme-iest way to travel

Delta claims to have made the "Internetest in-flight safety video on the Internet." And by Keyboard Cat, I think they're right. Where else, after all, will you see a cat…

24 Hours in Advertising: Thursday, May 21, 2015

Pizza Hut pokes fun at selfie sticks, and Spotify introduces video

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: Spotify is now in the video business  Spotify announced it will soon offer…

What's Funny About Truck Leasing? A Lot, Penske Hopes to Show in Its New Campaign

Using humor for B2B business

Penske Truck Leasing is looking to bring a little levity to the business-to-business world with a new, digitally focused ad campaign from The Martin Agency. The spots feature various scenarios in which…

LendingTree Hires Grey San Francisco to Expand the Brand's Message

Leaves Merkley after review

LendingTree is moving its creative business to Grey San Francisco from Merkley + Partners, the marketer's agency of nearly three years. Grey landed the assignment after a review that began with…

Chemical Company Joins Staggering List of Marketers to Launch Media Reviews

15 companies with annual business worth $7.23 billion

Marketers apparently have a fever right now, and the only prescription is more media reviews. The latest is BASF, which is reviewing its global planning and buying business, now handled by…

Ad of the Day: Adult Retailer Makes Probably the Craziest X-Rated Ad Yet (NSFW)

Director Rankin's best work ever?

Sex sells, particularly when you're selling lingerie and sex toys. And now, two of Britain's top creatives have teamed up to make one of the most extravagant erotic brand films…

Can Lady Gaga's Keyboardist Make His Donut-Shaped Keyboard Into a Brand?

At 1,000 pounds, it's got 292 keys and a $45,000 price tag

Brockett Parsons was a man at the peak of his career—but something was holding him back. It was 2011 and Parsons, as the keyboardist for Lady Gaga's touring band, had played…

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