Advertising & Branding | Adweek
Advertisement
Carve Watermelons and Master Butt Ping Pong at Windows Training Camp Were Microsoft ads really for 'Asian markets only'? Doubtful.

Gape in awe at these impressive "Windows 8 Training Camp" videos that dramatize product benefits through the goofiest of competitions. In "Makeup," three women have 10 seconds to apply cosmetics,…

May 13, 2013, 10:10 AM EDT

Lingerie Celebrates Japan's Plan to Stimulate Growth 'Abenomics Bra' is named for inflation-oriented prime minister

Triumph, a marvelously named Swiss-owned women’s clothier in Japan, has unveiled its annual concept bra, which might just be the first economics-themed lingerie. The Abenomics Bra, named after Prime Minister…

May 13, 2013, 9:22 AM EDT

Theater Regrets Having Body-Armored, Assault Rifle-Carrying Cosplayers at Iron Man 3 Premiere Police received 911 calls fearing Aurora-like shooter

A Missouri movie theater today apologized "to those who felt they were in harm’s way" when cosplayers arrived for the Iron Man 3 premiere in Jefferson City carrying fake firearms.…

May 10, 2013, 5:19 PM EDT

Can You Hear the Tone Hidden in This 'Vision Test'? Ad tricks viewers into seeing need for hearing test

Don't believe everything you see and hear in Draftfcb Toronto's deceptively clever TV and interactive poster campaign for Union Hearing Aid Centre. Known for its tricky advertising, the client's new…

May 10, 2013, 8:02 AM EDT

Chalk Billboard, Redrawn Twice Daily, Highlights Freshness at McDonald's DDB Warsaw partners with graffiti artist for hand-crafted ads

If the crowds seem larger than usual at a certain McDonald's in Warsaw, Poland, chalk it up to the menu. We're talking about a billboard-sized menu, hand-drawn in multicolored chalk…

May 10, 2013, 7:41 AM EDT

Coke Dispenses Danish Flags Hidden in Its Logo Airport stunt welcomes visitors to world's 'happiest country'

When Coca-Cola discovered that part of its classic logo looks like the Danish flag, the brand (or at least agency McCann Copenhagen) decided to make an interactive airport ad that…

May 10, 2013, 7:31 AM EDT

The Story Behind 'This Is Water,' the Inspiring Video People Can't Stop Watching Without permission, Glossary created an amazing homage to David Foster Wallace

It’s been viewed a million times since last night alone and has single-handedly resurrected the voice of troubled literary genius David Foster Wallace, bringing his words to a global audience…

May 9, 2013, 12:06 PM EDT

Flight Attendant in Czech Drink Ad Fantasizes, 'You're All Going to Die' Because she's relaxed, apparently

The Prague office of Lowe & Partners heads into some dangerous airspace with its ad for the "relaxing drink" Zenonade, which apparently motivates a flight attendant to fantasize about all…

May 9, 2013, 8:40 AM EDT

Boyz II Men Will Make Love to Your Sweet Old Navy Jeans '90s R&B icons still have some mile-high moves

Strap that lap belt tight, because Old Navy’s newest airline-themed ad will rocket you all the way back to 1994. Boyz II Men are the newest retro celebs to star…

May 9, 2013, 8:19 AM EDT

Wolfenstein Trailer Takes You Into the Gears of a New Nazi War Machine Dark and stylish clip introduces franchise's next installment

I'm not sure what I was expecting from a retro gaming remake about Nazi robot armies, but this trailer surely isn’t it. (And that's a good thing.) Agency AKQA and…

May 9, 2013, 8:10 AM EDT

Advertisement