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Ad of the Day: The End Is Nigh in Brilliantly Bleak Ad for FXX's Simpsons Mega-Marathon 'We're all gonna die'

The world is really going to have a cow when FXX enacts its insane plan to air every Simpsons episode ever, back to back, beginning Aug. 21. In fact, there…

July 23, 2014, 10:19 AM EDT

Goodby Launches Bay Area Child's Vocabulary Initiative Clinton Foundation wants to take it national

This week, Goodby, Silverstein & Partners launches a new program in Oakland, Calif., aimed at helping parents boost their young children’s vocabulary. The effort was created for Northern California’s Bay…

July 23, 2014, 8:01 AM EDT

USA Swimming Asks Kids to Trade Basketball for Cannonballs Aims to improve low rank amongst team sports

A recent campaign from USA Swimming, which promotes participation at all levels in addition to the Olympic team, attempts to get kids back in the pool. According to the Sports &…

July 22, 2014, 5:31 PM EDT

Saatchi Gets a New Head of Strategy Wanda Pogue succeeds Claudine Cheever

Saatchi & Saatchi's head of strategy for the Americas is leaving for another Publicis Groupe shop and Saatchi has filled the role with an insider.  Photo: Zander Taketomo Succeeding Claudine Cheever as…

July 22, 2014, 12:02 PM EDT

Mobile Ad Spending Expands, but Still Doesn't Match User Growth 83% jump expected this year

Smartphones and tablets will this year draw more money from advertisers than the traditional outlets of newspaper and radio, The Wall Street Journal reported. According to estimates from research firm eMarketer,…

July 22, 2014, 11:41 AM EDT

Ad of the Day: Apple Feels the Love for the MacBook Air in Joyful 'Stickers' Spot Passion through personalization

There's a lot to love about TBWA\Media Arts Lab's new Apple ad, a delightfully frenetic 30-second set piece—done in a stop-motion-like style—that sees MacBook Airs festooned by stickers reflecting their…

July 22, 2014, 11:15 AM EDT

Publicis Groupe Posts Weak Results CEO Maurice Lévy braces for a 'difficult' year

Publicis Groupe delivered disappointing second-quarter and first-half results, with chief Maurice Lévy saying 2014 will “be a difficult year.” The French holding company posted flat organic growth in the second quarter,…

July 22, 2014, 8:30 AM EDT

Omnicom's Net Income Grew 13% in Q2 Revenue growth exceeded Wall Street's expectations

Omnicom Group generated net income of more than $318 million in the second quarter, up 13 percent from the same period last year. Revenue for the quarter grew 6 percent to…

July 22, 2014, 8:04 AM EDT

Instant.ly Says It Can Tell Brands Which New Products People Will Actually Buy Platform measures consumer purchase intent

If you recently found yourself hovering over a box of Chewy Chips Ahoy With Reese’s Peanut Butter Cups, and then took that box of chocolately cookie goodness up to the…

July 22, 2014, 8:01 AM EDT

CBS Outdoor Agrees to Buy Van Wagner's Billboard Business Will pay $690 Million in cash for 1,100 boards

CBS Outdoor Americas announced today it plans to purchase Van Wagner Communications' billboard business, "a privately held company with outdoor advertising in New York's Times Square and on buses on…

July 21, 2014, 3:27 PM EDT

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