Advertisement

Budweiser Posts 'Apology Cakes' on Imgur for Super Bowl Night's Designated Drivers

With a call-out to Sarah Schaaf

Budweiser took its "Give a Damn" fight against drunk driving to Imgur on Monday with a fun promoted post in which it posted "apology cakes" for designated drivers—adorned with messages…

Hot, Bald and Possibly Gay: How Mr. Clean Has Kept It Fresh for 5 Decades

Procter & Gamble’s most famous mascot

How did Mr. Clean come into our lives? Well, according to Procter & Gamble's website, it was when, one day long ago, a farmer ambled out his front door to…

This Women-Led New York Shop Keeps Fashion and Beauty Brands Ahead of the Digital Curve

Counts L’Oreal and Movado as clients

Specs Who CCO Gina Delio (l.) and COO Terry Rieser, both partners What Branding firm Where New York Since opening its doors in 2001, Tag Creative has created digital campaigns for fashion and beauty…

These Direct-to-Consumer Brands Are Disrupting the Beauty Industry

Startups creating major buzz with millenial consumers

Considering its obsession with the new and innovative, the beauty industry has remained surprisingly stagnant over the past half century, with 70 percent of the $60 billion makeup market still…

iCrossing’s New Chief Strategy Officer Says Advertising Should ‘Feel Native’

Anne Bologna on infusing creativity into ad tech

Specs Current gig Chief strategy officer, iCrossing Previous gig Brand strategy vp, TripAdvisor Twitter @bologniac Age 58 Adweek: You've been in the industry now for more than 25 years. What is technology in advertising…

Jeep's 'Portraits' Wins Super Clio for Best Ad of the Big Game

Iris captures soul of an iconic machine

Marilyn Monroe. Steve McQueen. B.B. King. Jeff Goldblum. The Terminator. With a cast like that, it's no wonder "Portraits," Jeep's stirring commercial for Super Bowl 50, is a winner. Today, the minute-long…

With a Social-First Mind-Set, Esurance Completely Dominated the Twitter Super Bowl

1.5 billion impressions, but will new customers follow?

Esurance proved that a less expensive pregame Super Bowl ad can actually create more buzz than an in-game spot, which cost $5 million per 30 seconds. What's more, the brand…

Here Are 7 Eye-Catching Branded GIFs From Super Bowl 50

Marketers love the inexpensive social execution

GIFs are no longer just something that culture-forward or tech-savvy brands use—they're about as ubiquitous as photos or videos. With that in mind, dozens of brands were using GIFs everywhere…

3 Things Content Marketers Should Learn From the Super Bowl

This year's best ads refined the message and built momentum

If football players and marketers have one thing in common, it's that their biggest day of the year comes in February: the Super Bowl. And while the outcome of the…

Super Bowel 50? Some Viewers Cried Foul, but These 2 Poop Ads Got People Talking

AstraZeneca stands behind spot

During last night's broadcast of Super Bowl 50, the ads were filled with animals to warm our hearts, celebrities to make us laugh and ads about constipation and diarrhea to…

Advertisement
Adweek Blog Network