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ESPN Celebrates the Weird, Wonderful Time Warp That Happens During the World Cup Day or night, you're on Brazil time

We're only 16 days away from the start of the World Cup. And ESPN—which will present all 64 matches of the quadrennial tournament across the ESPN, ESPN2 and ABC networks—released…

May 27, 2014, 3:52 PM EDT

French Dad Hates His Family but Loves Football in Citröen's New Ad Wakey wakey, Rip Van Wanker

When you wake up looking like Jim Morrison and Brian Wilson's weird soccer hooligan man-baby, you've slept too long. You might want to get up, dust off the cobwebs and…

May 15, 2014, 1:21 PM EDT

The World Cup Is All Anyone Wants to Talk About in ESPN's New Ad W+K starts the conversation

If World Cup fever is getting to you, well, you're not alone. This new 30-second spot from Wieden + Kennedy in New York, shot mostly in New York, shows American soccer…

May 2, 2014, 12:52 PM EDT

Neymar Takes On Ken Block in Soccer-Racing Battle of 'Footkhana' Castrol doubles up

You've probably never wondered whether Ken Block is better at playing soccer in a car than Neymar is at playing soccer not in a car. Yet, in the run-up to the…

April 23, 2014, 9:24 AM EDT

Adidas Puts 6 Cameras Inside Its World Cup Ball and Sends It on a Global Journey Follow the bouncing brazucam

Adidas would like to introduce you to the official 2014 World Cup stalker ball. The brand, with help from TBWA, has put six cameras inside a very special version of its…

April 7, 2014, 10:13 AM EDT

Nick Kroll Steals the Stanley Cup in Comedy Short for NBC's NHL Coverage Brooklyn Brothers switches sports

Nick Kroll really wants to play in the NHL—so badly, he'll steal the Stanley Cup and hold it hostage. At least, that's the premise of this long-form ad for NBC Sports'…

April 3, 2014, 4:36 PM EDT

Andrew McCutchen Loves His Lox in SportsCenter Ad for Opening Day Pirate lives up to his team's nickname

Are you ready for some baseball? ESPN has Major League Baseball's Opening Day covered today with a new "This Is SportsCenter" spot starring the reigning National League MVP, Andrew McCutchen of…

March 31, 2014, 2:33 PM EDT

Wieden + Kennedy Finds Its First Ads Ever, Made for Nike, on Dusty Old Tapes Client's first national broadcast work had been lost for decades

Nike running: So easy, a caveman can do it? Wieden + Kennedy made quite the discovery earlier this month. The agency says it's "pretty damn pumped" to have finally found the…

March 25, 2014, 11:25 AM EDT

The Year's Oddest Celebrity Endorsement? Shin-Soo Choo Pitches Korean Meat Bulgogi NYT ad baffles many

What a load of bulgogi. The grilled, marinated meat from Korea is suddenly on the media's plate after this strange ad was placed in The New York Times last week. Texas…

March 17, 2014, 1:01 PM EDT

Kobe Bryant Handcrafts Pianos and Sneakers in Ad That Makes Lionel Richie Cry Nike and Foot Locker's latest

Kobe Bryant doesn't just play pianos. He makes them. Or so it would appear from the opening scenes of this new ad from Wieden + Kennedy pitching "The Kobe Piano," from…

March 12, 2014, 11:57 AM EDT

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