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This Digital Design Agency Creates User-Friendly Experiences for Big Brands

Just don't ask Four32C to make a microsite

Specs Who (L. to r.) Creative director Mark Jarecke, design director Mike Lee and strategy director Elizabeth Stafford What Digital design studio Where New York Brands as diverse as Bobbi Brown, Bon Appétit and CBS…

Under Armour's CEO Just Hinted at How His Company Can Grow to $7 Billion by 2018

Kevin Plank says 'data is the new oil'

At South by Southwest Interactive on Monday, Under Armour CEO Kevin Plank recalled crying at a tollbooth about 10 years ago while trying to explain to the attendant that he…

Why the New Crop of E-commerce Brands Should Really Scare Traditional Retailers

Data and social media are changing the game

Even as pundits swear that bricks-and-mortar shopping isn't dead, anyone who works at a traditional retailer may have been sweating a little while listening to a South by Southwest Interactive…

With Vinyl's Resurgence, Here's How Brands Are Capitalizing on Music's Most Analog Medium

In a streaming era, records represent a 'premium experience'

The resurgence of vinyl has everybody talking, and listening. Maybe you've thumbed through a trend piece in The New York Times, crediting analog-loving millennials as the impetus for the revival. Or,…

6 Reasons Why Amazon May Be Perfectly Situated to Open Hundreds of Stores

The data and opportunities are there

Sandeep Mathrani, the CEO of mall development giant General Growth Properties, got many folks' attention on an earnings call late Tuesday afternoon, though the reason had nothing to do with…

New Facebook Policy Bans Private Gun Sales From Its Platform and Instagram

Social giant's measure is global

The National Rifle Association has nearly 4.7 million fans on Facebook, but the pro-guns organization probably isn't the biggest fan of Facebook tonight. The social networking company revealed on Friday evening…

Why Do You Get a 2-Foot-Long Receipt for a Pack of Chewing Gum?

We set out to solve a retail mystery

As shoppers troop off to buy gifts for the holiday season, ringing up an estimated $877 billion, most of them will go home not just with their purchases, but also…

Here Are 5 Things VTech Must Do After Its Holidays Data Horror

Hackers exposed 6.4 million children's profiles

'Twas the nightmare before Christmas. Apologies to Hollywood director Tim Burton, but VTech's current public-relations disaster is one of the scariest holiday marketing tales of all time. The toy seller is…

UPDATE: Target Says Cyber Monday Traffic Has Been 'Twice as High as Our Busiest Day Ever'

Retailer explains site crash

Target and PayPal have both experienced temporary Internet shutdowns today, seemingly because of a flood of consumer traffic. It's unclear exactly how long the outages occurred, but the blackouts lingered…

Infographic: When and Where Do Black Friday's Biggest Crowds Actually Hit?

Google's look at foot traffic finds a few surprises

More than ever before, Google wants to help shoppers navigate the wretched non-holiday known as Black Friday. Today, the online Santa of search is showing when and where people head…

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