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How Carhartt Found Its Groove With Fixers and Hipsters Brand's top marketer on going from boots to beer

Tony Ambroza and the Maker Movement arrived at the Dearborn, Mich., offices of Carhartt about the same time four years ago. With stints at Nike and Under Armour under his…

October 27, 2014, 12:01 AM EDT

Life After the Infamous ‘Saatchi 17’ Walkout The Burns Group founder reinvents himself with help from 500,000 consumers

Specs: The Burns Group  Who: Joanne McKinney (l.), chief strategy officer; Michael Burns, managing partner; Ann Morton, COO; and Jim Wilday, partner What: Advertising agency Where: New York After spending a quarter of a century…

October 27, 2014, 12:01 AM EDT

Ikea's Parody of The Shining Is Devilishly Good BBH Singapore strikes again with creepy ad for Halloween

Heeeeeere's … Ikea's parody of The Shining! BBH Singapore reimagines the creepy hallway scene from Stanley Kubrick's 1980 horror classic in this spot-on 90-second Halloween ad. Instead of a haunted hotel,…

October 22, 2014, 11:34 AM EDT

David Beckham Has a Really Difficult Time Keeping His Clothes on in Ads [Video] As illustrated in this supercut of the soccer star

We've been gawking at him since he first stepped onto the pitch 22 years ago. Not much has changed since. The footballer turned international star has commanded our attention with…

October 22, 2014, 11:09 AM EDT

KFC Sets Up Shop in Myanmar, One of the Last Frontiers for U.S. Brands Plus 8 other fast-food joints in surprising places

How do you say, “Finger lickin’ good” in Burmese? It may not translate literally, but KFC is hoping its secret fried chicken recipe will bring in customers when it opens…

October 21, 2014, 2:55 PM EDT

How One Man Hopes to Restore the Legacy of Kodak Steven Overman is the new CMO

Steven Overman has been passed a torch that is very bright but awfully heavy. On Oct. 1, he was named CMO of Kodak. Remember Kodak? With the first handheld camera…

October 20, 2014, 12:01 AM EDT

The Old Flame That Indiana Jones and Don Draper Have in Common Zippo's windproof still knows how to light America's fire

Photo: Nick Ferrari Indiana Jones considered his a lucky charm. Ricky Ricardo pulled his out at the club. And Don Draper’s is key to the guy he really is. What is…

October 20, 2014, 12:01 AM EDT

Despite Season-Ending Injury, Giants Star Victor Cruz Scores Global Ad Campaign for Gap Factory Brand stands by its man

Being sidelined by a dramatic injury isn't stopping New York Giants star Victor Cruz, who has landed a global endorsement deal with Gap Factory. Cruz will serve as a “global ambassador”…

October 17, 2014, 10:21 AM EDT

Why America Still Gets Fired Up Over Fiestaware The colorful plate that shattered tradition

On a January day in 1936, The Homer Laughlin Co. set up its booth at a trade show in Pittsburgh, poised to introduce a new line of dinnerware. Laughlin had…

October 12, 2014, 9:06 PM EDT

5 Bold Moves Starbucks Made in a Month That Have People Buzzing With digital at the core

Even for a busy brand, Starbucks has been unusually active since Labor Day. Here are a handful of intriguing plays by the Seattle-based java giant in the last few weeks. 1.…

October 10, 2014, 1:45 PM EDT

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