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Women Have to Pay More for Plus-Size Jeans at Old Navy, but Men Don't Retailer joins other brands in body-image controversies

Old Navy becomes the latest brand to find itself embroiled in a plus-size controversy. It is under fire for charging women more for plus-size jeans, sizes 16 to 30. Men, meanwhile,…

November 12, 2014, 4:00 PM EST

How YouTube's Hottest Personalities Are Becoming Offline Superstars Michelle Phan, Rosanna Pansino and Bethany Mota are icons of a new generation

Beauty tutorial maven Michelle Phan, 27, baking impresario Rosanna Pansino, 29, and fashion and lifestyle guru Bethany Mota, 19, hardly need an introduction. The three women were the first YouTube…

November 10, 2014, 12:02 AM EST

Is Your Company’s Digital Transformation Really Happening? Study shows a disconnect between perception and reality

CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they’re deeply involved in the transformation, only a quarter actually have a clear…

November 10, 2014, 12:02 AM EST

How a Fledgling Florida Agency Defied Recessionary Headwinds Pinnacle has become one of the state’s fast-growing shops

Specs Who Peter Gary, founder, CEO What Full-service ad agency Where Boca Raton, Fla. Pinnacle has bucked the headwinds of Florida's recent economic downturn, with the 3-year-old Boca Raton agency becoming a rapidly…

November 10, 2014, 12:02 AM EST

Ad of the Day: Lowe's Rolls Out 8 More Charming and Useful 'Fix in Six' Vines DIY tips never looked so good

Is Lowe's "Fix in Six" the best-ever use of Vine by a marketer? You can ponder that question over more delightful creative from the campaign, as BBDO New York has…

November 3, 2014, 10:21 AM EST

The Rise and Fall of the World's Most Hated Clothing Brand From buffalo checks to oral sex, the weird story of Abercrombie & Fitch

You may not have heard of Lasse Hansen, Carter Czech or James Flook, but chances are you’ve seen them naked. Or nearly so. How? You’ve seen their chiseled torsos in…

November 2, 2014, 11:02 PM EST

Need Help Finding Hardware? This Robot Might Be Able to Help Futuristic helper will debut in November at Orchard Supply

Robots are the future. That's what a lot of businesses are starting to bank on, and Lowe's is one of them. Check out the impressive video below to get a look…

October 28, 2014, 12:13 PM EDT

Inside Whole Foods' Store of the Future Tackles sustainability with digital displays

Just one week after launching its first national branding campaign, Whole Foods is promoting its sustainability cred in stores. The upscale grocer—with the help of SapientNitro's Second Story—has loaded up its…

October 27, 2014, 12:01 AM EDT

How Carhartt Found Its Groove With Fixers and Hipsters Brand's top marketer on going from boots to beer

Tony Ambroza and the Maker Movement arrived at the Dearborn, Mich., offices of Carhartt about the same time four years ago. With stints at Nike and Under Armour under his…

October 27, 2014, 12:01 AM EDT

Life After the Infamous ‘Saatchi 17’ Walkout The Burns Group founder reinvents himself with help from 500,000 consumers

Specs: The Burns Group  Who: Joanne McKinney (l.), chief strategy officer; Michael Burns, managing partner; Ann Morton, COO; and Jim Wilday, partner What: Advertising agency Where: New York After spending a quarter of a century…

October 27, 2014, 12:01 AM EDT

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