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Carlsberg Infuses Beer Into New Shaving Products, Just in Time for Movember

Fight cancer while grooming with brew

Earlier this year, Carlsberg launched a line of male grooming products—shampoo, conditioner and body lotion—made with its beer. Now, the brewer is marking Movember by expanding the series with a shaving…

This Heartwarming Ad for Vintage Toys is Absolutely Not Going Where You Think It's Going

When your inner child wins over your actual one

In this spot for Dallas Vintage Toys by ad agency Dieste, a father helps his young son build a robot costume out of cardboard, old washing-machine hose, aluminum foil and…

REI Will Be Closed on Black Friday, and Pay Its 12,000 Employees Not to Work That Day

Outdoor retailer launches #OptOutside

REI is the latest brand to declare war on Black Friday, with the outdoor retailer saying it will be closed the day after Thanksgiving this year, and will pay its…

Watch Zappos Cleverly Punk Google by Ambushing Its Cupcake Truck

The ultimate promotional hijacking

Google recently promoted its new photo app by setting up a food truck in Austin that gave away free cupcakes. That was cool. Then a giant cardboard Zappos box set…

Real Shoplifters Star in Ad for Harvey Nichols, Where There's a Better Way to Get Freebies

Cops and robbers

Shoplifters get their comeuppance in adam&eveDDB's latest work for Harvey Nichols, which promotes the chain's Rewards App with the tagline, "Love freebies? Get them legally." The 90-second spot uses "100% genuine…

Ben Bailey Crashes Aldi and Gets the Shoppers to Say What They Love About It

Goofball in Aisle 5

Attention, Aldi's shoppers: Do not be alarmed. The big man with a megaphone is harmless. We think. Comedian and TV host Ben Bailey trades in his cash cab for a grocery…

Target Takes the Long View in This Beautifully Eloquent Ad for Pride Month

Becoming who you're meant to be

"We're not born with pride. We take pride. Pride in celebrating who we were born to be." That's the message of Target's #TakePride campaign for Pride Month, shared across the retailer's…

Christopher Guest Returns With More Hilarious Best in Show Spoofs for PetSmart

A coddled shih tzu and his loony owners

During the Oscars, PetSmart and Christopher Guest launched a pretty excellent campaign themed around Best in Show. Now, they're back with more. The new material from GSD&M is particularly reminiscent of…

Doggies vs. Babies: Big Lots Hosts a Shamelessly Cute Showdown in Latest Ads

Adorable overload from OKRP

Who needs a Mayweather-Pacquiao rematch? Big Lots stages a "Battle for Ultimate Cuteness" between dogs and babies to promote the retailer's American Kennel Club Select products for dogs and B*loved line…

OK Go's First Official Ad Is for Chinese Furniture, and It's Full of Optical Illusions

Lead singer Damian Kulash directs

OK Go has collaborated with plenty of brands—including Chevrolet, Google, Samsung and State Farm—on its own music videos. But here is the first truly traditional commercial the band has ever…

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