Advertising & Branding


Out Of Home

Google Paints Stunning Portraits of Disability Rights Heroes on Washington, D.C., Steps

25th anniversary of ADA

In 1990, a group of disabled people pulled themselves up the steps at the U.S. Capitol building to advocate for the Americans With Disabilites Act, protesting delays in an event…

Why Two Billboards in Massachusetts Were Made to Look Like They're Not Even There

Brian Kane's 'Healing Tool'

There are lots of ways to make billboards more appealing. You can turn them into art. You can make them into homes or playgrounds. You can get them to help…

Wienermobile's Pint-Size Offspring, the Wiener Rover, Is a Cute, Destructive Little Bastard

Delivering hot dogs and wreaking havoc nationwide

The Wienermobile is one of the world's most revered vehicles, seemingly capable of anything, except for one pretty major flaw: It doesn't actually deliver hot dogs. Which is part of the…

McDonald's Billboard With Heat-Sensitive Paneling Doles Out McFlurries in Super Hot Weather

Very cool outdoor

Heat-sick Dutchmen rejoice! McDonald's in the Netherlands teamed up with outdoor ad company JCDecaux to create a billboard with heat-sensitive paneling that contained 100 free McFlurry cups. When it gets…

New York Lottery Posts Fliers in Last-Ditch Search for Winner of Unclaimed $7 Million

Year-old ticket expires Friday

The popular knock against the lottery is that you can play it, but you're an idiot if you do, because nobody ever wins. But a new campaign for the New…

Ad of the Day: JetBlue and Coke Bring Their Feel-Good Brands Together for NYC Stunt

Share a Coke, and get a very special surprise

JetBlue and Coca-Cola liked the looks of each other enough to try a stunt together in Penn Station recently, where they teamed up to bend the general rule of NYC…

Congrats, Omaha, You Now Have the Country's Most Disgusting Billboards

STD warnings look like infected flesh

A graphic sexual health campaign aims to combat rising STD rates in Omaha, Neb., by grossing out young people with giant flesh-and-pus letters that deliver off-putting puns. Billboards and bus posters…

Yodeling Country Man Charms Stressed City Dwellers on Live Ad in Swiss Tourism Stunt

It's now or never

Here's a fun stunt. To promote tourism, the rural Swiss region of Graubünden got an affable gray-bearded man to yell in real time from a digital screen to passersby in…

Norwegians Object to Giant Penis Squirting Them With Confetti in PSA Stunt

Actually, younger people kind of liked it

Believe it or not, there are a few situations where dressing up as a giant penis and spraying people with confetti is inappropriate. Promoting condom use on behalf of a…

After a Record 8 Lions in Cannes, Ad Council Brings 'Love Has No Labels' to NYC Pride

Extending a hit campaign

The Ad Council's "Love Has No Labels" campaign didn't just set records for the nonprofit PSA maker. With 110 million online views, the launch video is the second most watched…