Advertising & Branding


Out Of Home

600 Fake Outdoor Ads in Paris Blast Corporate Sponsors of the COP21 Climate Talks

Brandalism stunt targets brands' hypocrisy

Couldn't make it to Dismaland before its rapid shut-down? That's OK. There's always Paris. Just in time for the COP21 Climate Conference, an organization called Brandalism has hijacked over 600 outdoor ad spaces in…

Grocery Chain Reminds Shoppers to Check Their Melons in Cheeky Breast Cancer Stunt

Nesters Market's fruitful makeover

October was Breast Cancer Awareness Month, but that doesn't mean refraining from making breast puns until next fall. Up in Canada, the Nesters Market grocery chain is giving its melons…

8 People Are Being Abused for the Next 24 Hours on This 'Survival Billboard' in London

Who will be left standing in gaming stunt?

Xbox is celebrating the launch of Rise of the Tomb Raider in the U.K. by punishing eight Lara Croft fans with a sadistic stunt—forcing them to stand on a billboard…

How Johnsonville and Uber Got Grandmas in Little Car-Houses to Deliver Sausages in Chicago

Sausage Nonnas had a busy Sunday

If you saw three little houses screaming down the Dan Ryan expressway in Chicago on Sunday, being pulled by pickup trucks, with real Italian grandmas on board, ready to deliver…

Asics Just Built the World's Biggest Selfie Stick, and It's 90 Feet Tall

Brand unveils its latest NYC marathon stunt

It's time for the New York City Marathon again, which means another cool stunt from Asics. The running shoe brand and its agency, Vitro—whose prior marathon campaigns have included a treadmill…

KitKat's New Billboards Are Truly Touching: They Give You a Free Massage

Are you up for it?

Talk about a touchy-feely campaign! To promote KitKat's launch in Colombia, J. Walter Thompson and Mindshare installed 20 billboards in the capital city of Bogota. That may sound like a typical move,…

Havas Chicago Set Up a Peep Show in Its Windows, but the Peepers Got a Bit of Shock

Not the topless girls they expected

Havas Chicago is located at the busy corner of Grand Ave. and Wabash in the city's River North neighborhood, next to Eataly and across from the Nordstrom flagship store. Visitors…

Domino's Just Unveiled a Radical Pizza Delivery Car That Took 4 Years to Build

Like a cheese lover's Batmobile

Hey, Domino's, sweet ride! Behold the Domino's DXP (Delivery eXPert), a modified Chevrolet Spark tricked out with a warming oven and space for 80 pizzas, sides, two-liter bottles of soda and…

This Art Project Will Transform the Eiffel Tower Into a Forest of Heartbeat-Powered Trees

For every virtual tree, a real one grows too

Ahead of the United Nations Climate Change Conference (COP21) in Paris on Dec. 7-8, conceptual artist Naziha Mestaoui gives us 1heart1tree, an art project that reforests the planet as more people contribute. Brought to…

The Original Paranormal Activity House Scares the Daylights Out of People in Prank for Sequel

Open house makes for a fun Halloween stunt

To get people excited about Paranormal Activity: The Ghost Dimension, the horror-movie franchise staged the ultimate haunted-house prank—an open house in the actual home where the first Paranormal Activity was…