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Olympic Roundup: Usain Bolt Dominates His Third Consecutive Games

Simone Biles wins gold for vault

Coming out of the weekend, Team USA continues to have more 2016 medals (69) than any other country at the Summer Olympics in Rio. Here's what marketers need to know…

Olympic Roundup: U.S. Reaches 1,000th Summer Olympics Gold

Thanks to Simone Manuel's win

Saturday Michael Phelps finished his last competition at the Summer Olympics in Rio—and his career—with a gold medal, and Simone Manuel gave the U.S. its 1,000th Summer Olympic gold medal.…

Olympic Roundup: Michael Phelps 'Not Coming Back in 4 Years'

Katie Ledecky crushes her own world record

Friday Michael Phelps put an end to any speculation that he will return to the Olympic games in four years, and Katie Ledecky smashed her own world record for the…

Olympic Roundup: Team USA's 2 Stellar Simones (Manuel and Biles) Make History

Fiji declares national holiday for its first gold

The U.S. gymnastics and swimming teams were on fire again during Day 6 of the Olympics in Rio, helping Team USA continue to stay ahead in the medal count (now 38).…

Olympic Roundup: Carmelo Anthony Shatters a U.S. Record

Meanwhile, pools keep mysteriously turning green

Team USA once again had a great night in Rio, staying on top in the medal count (now 32). Here are the most important stories for marketers to know about…

Olympic Roundup: In the Pool and on the Mat, the U.S. Can't Be Stopped

Gymnasts, Phelps and Ledecky pile up the gold

It was another successful night for the U.S. on Tuesday, as Team USA continues to lead the total medal count and hold an edge over China in gold medals. Here's…

Olympic Roundup: Team USA Takes the Medal Count Lead Thanks to Swimming Dominance

Lilly King and Ryan Murphy win gold

Americans took the medal lead Monday at the 2016 Summer Olympics as they won two gold medals as well as six medals in four finals. Here's a look at the…

Olympic Roundup: A Strong First Weekend for Team USA, but Not for NBC's Ratings

Viewership remains low compared to 2008 and 2012

The 2016 Summer Olympics kicked off Friday with the opening ceremony in Rio de Janeiro. Here's a look at the most important stories from the Olympics for marketers: NBC Ratings Continue to…

Jeff Ross Does Drive-By Roastings for Dodge in Comedy Central Branded Spot

Viacom Velocity-produced content promotes Roast Battle

Many brands would want to stay clear of comedian Jeff Ross's no-holds-barred roasts for Comedy Central, but not Dodge. The company is teaming up with Ross—known as Comedy Central's "Roastmaster General"—for…

Why Are So Many Major Studios Sitting Out Comic-Con This Year?

There's Marvel, Warner Bros. and not much else

Over the years, San Diego Comic-Con, which kicks off its 46th year today, has become one of the premiere events on the entertainment calendar, as major film studios and TV…

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