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Denver Water Finds Clever New Ways to Make You Feel Wasteful

Damn you, Sukle Advertising & Design! Once again, the agency is out to dry up all the summer fun with the latest installment of its "Use only what you need"…

June 28, 2011, 11:37 AM EDT

Coca-Cola's Green Billboard Made of Plants That Absorb Air Pollution

Advertising doesn't get much greener than this: Coca-Cola and the World Wildlife Fund have unveiled a new 60-by-60-foot billboard in the Philippines that's covered in Fukien tea plants, which absorb…

June 27, 2011, 1:51 PM EDT

Poop Monster Pleads for Cleaner Beaches

This Monday of general unpleasantness continues on AdFreak with a print ad for Surfers Against Sewage, whose message is pungently clear. The British environmental group teamed up with M&C Saatchi…

May 9, 2011, 11:16 AM EDT

Aquarium's Sidewalk Ad Visible Only When It Rains

Here's an interesting bit of street advertising—an aquarium ad from Holland that appears on the sidewalk only when it rains. "Sea Life never lets you go" reads the ad, featuring…

April 25, 2011, 1:44 PM EDT

Marketers Fail at Promoting 'Green' Choices OgilvyEarth recommends taking sustainability beyond the niche

In the wake of Earth Day, fresh research finds that marketers continue to fail in motivating the masses when it comes to sustainable behavior choices. OgilvyEarth found that while 82 percent…

April 25, 2011, 12:52 PM EDT

Nissan Leaf Billboard Smokes Out New York Auto Show

TBWA\Chiat\Day and the Nissan Leaf are offering a big smelly FU to visitors of the New York Auto Show this week with the billboard shown here, featuring a giant car…

April 25, 2011, 11:39 AM EDT

Once You Go Green, You’ll Probably Go Back Recession Takes Lasting Toll on Green Cleaning Products

Everyone likes to save the planet, unless it’s a recession. The New York Times reports that sales figures from green lines of big brand cleaning products like Clorox and Palmolive…

April 22, 2011, 5:37 AM EDT

NBCU Greens It Up, Again Despite challenges, new advertisers join 4th annual Earth Week pitch

Kermit the Frog famously lamented, “It’s not easy being green,” and the dearth of eco-friendly content on TV seems to bear him out. For the fourth straight year, NBCUniversal will…

April 18, 2011, 5:10 PM EDT

James Lipton Helping Toyota Pluralize Prius

Last we saw James Lipton, he was using his omnipotent beard to get teens to stop sending photos of their genitals to each other—one of the oddest PSA campaigns in…

February 10, 2011, 11:09 AM EST

Toyota asks for help deciding plural of Prius

Toyota is trying to make Prius into a family of vehicles, not just the top-selling hybrid. At the North American International Auto Show this week, the Japanese automaker unveiled two…

January 13, 2011, 2:37 PM EST

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