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How a Juice Brand Used Unpaid Celebs to Get Fans Clamoring for a Drink Made of Charcoal

The FOMO is real

Never mind goji berries, chia seeds and kale. On Sept. 9, Suja Juice, a trendy entry in the ongoing battle for our superfood dollars, released Midnight Tonic, an all-black, limited-edition beverage that…

Clinton Fires Back on Race With Ad Featuring Trump's Own Comments About 'the Blacks'

'Look at my African American over here'

Donald Trump hasn't been mincing words with his views on Hillary Clinton's race relations, calling her "a bigot" during a Mississippi campaign stop this week. Given that Trump's support among black voters…

This Pepsi Spoof Aims to Ruin Cindy Crawford's Classic Ad Forever

SumOfUs again targets palm oil usage

A new ad from a consumer activist group is taking aim at Pepsi's sourcing practices by spoofing one of the soft drink company's most famous commercials—Cindy Crawford's roadside gas station…

Kids Try to Solve Climate Change in PSA Campaign, Because Grownups Certainly Aren't

Complete with hand-drawn diagrams

Climate change isn't your problem—it's your children's problem. At least, it will be if the world's current crop of adults fail to act.  A new campaign from the government of Ontario,…

Want Fresh Produce? This Agency Helped a Grocer Grow Food Right in the Store

Zona Sul's green gimmick

As if self-checkout and bagging our own groceries at the supermarket weren't humiliating enough, now we're expected to harvest our own vegetables in the produce section!  Supermarket chain Zona Sul recently…

DDB Turned Lonely Island's 'I Just Had Sex' Into a Song About Endangered Species

Wildlife campaign celebrates procreation

Yeah, they hit that. Want to hear the deets? Some swaggering cartoon pandas sing a slightly more animalistic version of Lonely Island's viral blockbuster "I Just Had Sex" in a new…

Celebrate Earth Day With Earth Porn, Featuring the Sexiest Stock Nature Footage Ever

Hard rocks, soaking wet water and more

It's time to love Mother Earth a little harder. Stock film company Framepool, with help from ad agency McKinney, has produced the sexiest of natural landscape videos for Earth Day today—featuring…

Ikea Just Made a Beautiful, Chainless, Modular, Eco-Friendly Bike. But It Will Cost You

Can you put a price on stylish green mobility?

Ikea's image is built on being approachable, well-designed and unbearably twee, all of which certainly apply to the chainless bicycle it is now producing.  The Swedish home-goods brand made a bike before, but…

Maya Rudolph Riffs on the Horrors of Non-Natural Soaps in Fun Ads for Seventh Generation

72andSunny's first work for the brand's main imprint

Laser-beam blue and spray-tan orange. Those are the scary shades of common household cleaning products that make Maya Rudolph uncomfortable, as she describes them in a new campaign for Seventh Generation. The…

Screaming Newborns 'Sing' a Nostalgic Melody in This Bemusing French Supermarket Ad

Will the first cries of life inspire responsible shopping?

A crying baby is more likely to inspire angst than pleasure. But maybe in an effort to Pavlov us into thinking otherwise, U Supermarkets (or Système U) is hoping the…

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