Advertising & Branding


Food & Beverage

Jägermeister Takes Handcrafted to Next Level With Three Incredible Wooden Works of Art Deutsch's '56 Parts' campaign

We've seen plenty of ad campaigns that have handcrafted elements meant to evoke some handcrafted aspect of the product. (Patron tequila's ads from 2013 were particularly lovely.) But Deutsch New…

March 5, 2015, 12:45 PM EST

Oreo Gets 10 Artists to Produce Beautifully Dreamy Outdoor Illustrations Creative expressions of 'play'

The "Play With Oreo" campaign, which launched in January, continues this month with a lovely new set of out-of-home ads featuring groovy illustrations from 10 artists. The artists were given words…

March 4, 2015, 7:58 AM EST

Mentos Pack a Seriously Fresh Punch in This Hilarious Ad With a Perfect Twist Ending Brilliantly deranged spot for NOWMints

This ad from BBH London for Mentos NOWMints is amazingly funny—perfectly paced, surprising, silly, and close enough to making sense that it actually serves the brand, especially because it's so…

March 3, 2015, 7:14 AM EST

Coca-Cola Celebrates Its Iconic Bottle's 100th Birthday With 15 New Ads And a museum exhibit!

It's the 100th anniversary of Coca-Cola's classic glass bottle, and the soda brand is celebrating hard—with 14 new global ads in different styles. The first might be best described as a…

March 2, 2015, 11:43 AM EST

Gripping Powerade Spot With Derrick Rose Includes First Ad Narration by Tupac Shakur The rose that grew from concrete

In this inspirational ad from Wieden + Kennedy for Powerade, a boy who represents a young Derrick Rose rides through the south side of Chicago to a voiceover by Tupac…

February 27, 2015, 3:23 PM EST

Jose Cuervo Mixes a Margarita in Space and Parachutes It Back to Earth McCann takes tequila to new heights

Brands are obsessed with space, getting to space, and anything that's been to space. This week, it was Jose Cuervo's chance to boldly go where no tequila brand had gone…

February 27, 2015, 12:14 PM EST

Do Competing Bottled Water Brands Actually Taste Different? Rhett & Link Find Out With a very scientific test

Rhett & Link will slake your thirst for goofy, brand-inspired comedy in the "Ultimate Water Taste Test," a wonderfully wet episode of their "Good Mythical Morning" YouTube show. The guys, best…

February 27, 2015, 11:27 AM EST

Sonic's Weird Drink Flavors Come to Life as Strangely Riveting Mouth Cartoons Fun, or rubbernecking?

Sonic is pretty serious about playing with its food. A new campaign from Goodby, Silverstein & Partners transforms actors' mouths into zany little characters using face paint, à la makeup artist…

February 25, 2015, 2:50 PM EST

Snickers Turned Marcia Brady Into Danny Trejo on 'Hungerlapse' Billboard, Too The ultimate angry paint job

BBDO New York's "Brady Bunch" Super Bowl campaign for Snickers had a great out-of-home teaser element that not too many people saw—but now you can, as video of it was…

February 24, 2015, 3:11 PM EST

This Agency's Weekly 'Clean the Fridge' Emails Are a Thing of Beauty Poetry at Allen + Gerritsen

No workplace email gets trashed faster than a mass reminder to clean out the company refrigerator. Heck, I wouldn't even bother to open one. (Such an email, I mean. The…

February 23, 2015, 3:37 PM EST