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XO Mints Freshens Up Valentine's Day With Catchy Ballad for Ugly People A bit of love for everyone

Beauty is in the eye of the … um … sorry, I lost my train of thought. While I try to remember how that saying goes, enjoy "The Ugly Couple…

February 13, 2015, 10:23 AM EST

Ad of the Day: Adidas Comes Out Swinging in Big New Brand Campaign How athletes seize the moment

Some key things separate pro athletes from weekend warriors. Of course, there's the natural talent and physical skills. But there's also the mental approach. The pros excel at being able…

February 13, 2015, 9:06 AM EST

Adweek's Top 5 Commercials of the Week: Feb. 6-13 It was a week of duets—sweet, graceful and hilarious

Left Shark and Right Shark. Dad and daughter. Boyfriend and girlfriend. Baryshnikov and Lil Buck. It was a good week for pairing off in this new batch of best commercials.…

February 13, 2015, 8:23 AM EST

Ikea Shows Off Its New Range of Beds in Cheeky Ad for Valentine's Day Not for sleeping

Ikea often does humorously naughty ads around Valentine's Day. Two years ago it did a fun promotion offering free cribs for babies born nine months after Valentine's Day. And last…

February 13, 2015, 7:26 AM EST

Brands Are in Love With the #WhatIsLoveIn4Words Game, but They Only Love Themselves This one was too easy

A Twitter hashtag game like #WhatIsLoveIn4Words is irresistible to brands. It's easy, and the answer is simple: With only a few exceptions, they love themselves first. Check out a slew of…

February 12, 2015, 1:26 PM EST

Gatorade Digitally Remastered 'Be Like Mike' After 23 Years, and Damn Does It Hold Up Classic spot looks like new

For those of us who've spent too many hours digging through YouTube trying to find good-looking versions of classic ads, this is quite a treat: As part of its 50th…

February 12, 2015, 11:16 AM EST

Vanessa Bayer Comes On to Everyone in an Elevator in Audi's Fifty Shades of Grey Spoof More clumsy kinkyness

Last week, Trojan took the piss out of the BDSM-light hype around Fifty Shades of Grey. And now Audi is joining the party with a new parody ad. Saturday Night Live's…

February 12, 2015, 10:38 AM EST

Ad of the Day: MetLife's Doting Dad Is Also a Liar in This Ad With a Heartbreaking Twist Standout spot breaks through the clichés

The tearjerking Asian insurance commercial has become something of a cliché after so many years of emotional Thai Life spots. But MetLife Hong Kong breathes new life into the form…

February 12, 2015, 8:52 AM EST

This Book of Ads Has a Cover That Judges You Back, and Opens Only for Some Readers Depends on your expression

People go around all the time judging books by their covers, but now Dutch artist Thijs Biersteker has created the first book cover that judges you. The book happens to…

February 11, 2015, 2:37 PM EST

Ikea Uses Poorly Assembled Billboards to Admit Its Furniture Is Hard to Put Together Luckily, there's help

Everyone else makes fun of how painful it is to assemble Ikea furniture, so why can't Ikea? And the company does in these fun billboards, from German agency thjnk, that…

February 11, 2015, 1:01 PM EST

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