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Geico's 'It's What You Do' Campaign Is in Fair Condition After Emergency Surgery

Classic game crashes latest ad

Is Geico's "It's What You Do" campaign on life support? Not yet, but it's been hospitalized with a severe case of the non sequiturs. I'm not a huge fan of the…

TBWA Ads for Gatorade and Nissan Are Among 6 Emmy Nominees for Best Commercial

W+K misses party for once

A year after TBWA\Media Arts Lab walked away with the 2014 Emmy Award for Best Commercial (for the Apple spot "Misunderstood"), TBWA\Chiat\Day has placed two spots among the 2015 nominees…

McDonald's the Musical Is Finally Here, and Leslie Grace Is Lovin' It

Young singer goes all out, as Alma targets Hispanic millennials

If you ever wanted to see a musical set in a McDonald's, your ship has come in. McDonald's lead Hispanic agency, Alma in Miami, on Thursday night will roll out "A…

Ad of the Day: Samsung Goes Deep With This Epic Surf Spot From 72andSunny

Stirring stuff, but could the brand be in over its head?

72andSunny catches a new wave with Samsung in this short film created with the World Surf League, which Samsung Mobile sponsors. A sequel of sorts to last year's Cannes Gold Lion-winning…

The Maytag Man Is a Precision Clone in This Goofy, Patriotic New Ad

Assembly-line dependability

Maytag doesn't just make washing machines in the U.S. It makes people. Lots and lots of very zen Maytag Men, to be precise. A new ad from agency DigitasLBi (along with…

You Can Literally Undress This 'Dating Naked' Billboard on Hollywood's Busiest Corner

Peel it off piece by piece

When it comes to promoting the return of its nude dating competition series, Dating Naked: Playing for Keeps, VH1 has found that less—much less—is more. The network is following up this week's…

This Ice Cream Ad Hacks YouTube to Let You Switch Between Two Characters in Love

Worth the mess in the end

Unilever ice cream brand Cornetto is continuing its habit of telling cute long-form love stories, but now it's trying to tell one from both sides at the same time. The video…

Nature Valley Shames Modern Parents for Ruining Their Kids in 3-Minute Technology Hate-On

Fear the lost childhoods of a generation

Nature Valley Canada shouts "You kids, get off my lawn!" in a curmudgeonly new ad from Cossette that contrasts the childhood memories of three generations of families. The brand yearns for…

The 10 Most Watched Ads on YouTube in June

BuzzFeed, Apple and Dunkin' Donuts make the list, but Arnold Schwarzenegger destroys them all

Dunkin' Donuts, Hearthstone and OxiClean all make their debuts on Adweek and Google's YouTube Ads Leaderboard this month, the latter in a partnership with BuzzFeed. But nothing could stop Arnold…

Real Shoplifters Star in Ad for Harvey Nichols, Where There's a Better Way to Get Freebies

Cops and robbers

Shoplifters get their comeuppance in adam&eveDDB's latest work for Harvey Nichols, which promotes the chain's Rewards App with the tagline, "Love freebies? Get them legally." The 90-second spot uses "100% genuine…

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