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Inside the Strangest Ad for Earphones You'll Ever See Normal channels '60s sci-fi

IDEA: "There is something always a bit funny about the past's version of the future," said Anthony Sperduti, executive creative director at Partners & Spade. For Sperduti, going back to the…

August 15, 2014, 9:28 AM EDT

Here’s How We Size Up the Potential Bidders for IPG Elliott Management's stake fuels the chatter

The lull following Elliott Management becoming Interpublic Group’s third-largest shareholder has been filled in recent weeks with swirling rumors about who might buy the No. 4 holding company. The banter persists…

August 12, 2014, 5:59 AM EDT

Adweek's Top 5 Commercials of the Week: Aug. 1-8 Furry monsters to sweet dreams. Vote for your favorite spot

Advertisers kept us at arm's length, then wanted to give us a hug, in this somewhat schizophrenic collection of the week's best commercials. Dodge was the standoffish one, while TD Bank…

August 8, 2014, 8:34 AM EDT

Ad of the Day: Penélope Cruz Drives Models to a Desert Striptease for Agent Provocateur NSFW, obviously

Penélope Cruz is back to hawk L'Agent, the lingerie line she and her sister Monica developed for Agent Provocateur. And in the least surprising news of the year, the ad…

August 8, 2014, 8:02 AM EDT

Ad of the Day: AT&T Makes You a Detective and an Astronaut for U-verse Immersive viewing from BBDO

Lots of advertising for television-related products—from HD screens to DVR recorders—immerses an everyman viewer into chaotic scenes from film and TV as a metaphor for how real the experience feels. But…

August 7, 2014, 1:42 PM EDT

Ad of the Day: A Girl Faces Her Monstrous Fears in Old Navy's Back-to-School Musical CAA's four-minute video is odd yet infectious

Old Navy has become famous for its quirky TV spots over the years. But the apparel retailer is branching out for this year's back-to-school season with an ambitious four-minute music…

August 6, 2014, 1:45 PM EDT

Bud Light on Secretly Creating Its Own Party Town: 'This Is Content Marketing on Steroids' The brand reveals what it can about Whatever USA

Bud Light had a major success with its 2014 Super Bowl campaign from BBDO, in which it ditched its traditional gameday dog and bro jokes for a real-world stunt that…

August 6, 2014, 10:08 AM EDT

Ad of the Day: Is Toyota's Swagger Wagon Sequel Good Cringey or Bad Cringey? Kids (and Busta Rhymes) step up in sequel to viral hit

Swagger Wagon, Toyota's white-hot viral hit of 2010 (or at least the whitest viral hit of 2010), has pulled back into the cul-de-sac for a new round of awkward suburban…

August 4, 2014, 11:05 AM EDT

Ad of the Day: Ballerina Misty Copeland Stars in Jaw-Dropping Spot for Under Armour Inside the brand's biggest-ever women's ad campaign

Under Armour is shifting creatively from brawny footballers to ballerinas. Pivoting from its usual focus on men's athletic apparel, UA CEO Kevin Plank announced the brand's biggest-ever women's ad campaign in…

August 1, 2014, 7:12 AM EDT

Ad of the Day: David Lynch Visits Cloud Cuckoo Land in Louboutin Nail Polish Ad A hot crimson mess

In the eight years since he last released a full-length film, David Lynch has amassed a list of projects almost as bizarre as his signature directorial style. His efforts in the…

July 31, 2014, 9:45 AM EDT

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