Advertising & Branding
:Creative
Specs Who Clockwise from top: Partners (creative) Rich Pryce-Jones, David Crichton, Randy Stein, Scott Dube; Bob Shanks, managing partner, business; David Chiavegato, partner, creative What Advertising agency Where Toronto offices Every copywriter wishes he…
In the annals of advertising, there are some songs we just keep coming back to. "Baby Got Back" is one of them. From hawking Burger King's SpongeBob meal to bustin'…
Life is short and full of pain. And there's nothing worse than being stuck in a lifeless hotel room on the most stressful business trip of your life—reports sprawled about,…
Talk about beef jerky. The trend of using actual security-camera footage in ads continues, with Kent's Meats & Groceries in Redding, Calif., setting footage of a botched burglary to the…
You're hanging out at the pool, just trying to relax on a sunny Florida day and say hi to some foxy babes, and you say to yourself, "Hey, I'll get…
Minneapolis ad agency Carmichael Lynch turned the century-old water tower on the roof of its building into an art installation. Students from the Minneapolis College of Art and Design contributed…
IDEA: "It's only a movie." That was Alfred Hitchcock's line to actors who took themselves too seriously. But it's also literally true for viewers. What feels like a lived experience…
New York is a humbling market—but big fish from smaller ponds just can’t seem to stay away. Take Leo Burnett, for example. Its New York office’s biggest account win since opening…
Tugging at the heartstrings: an eternal tactic of marketers of everything from coffee and peanut butter to long-distance phone services and those charities for abused and neglected animals. But a pickup…
Attention smokers. You're not just destroying yourselves. You might also be destroying the planet. As Earth Day 2013 has again reminded us, environmental advertising is often not as engaging as it…
