Advertising & Branding
:Creative
CANNES, France—The Philippines, which before this year had won just one Gold Lion and a handful of silvers and bronzes, nabbed the Grand Prix in Mobile here tonight for an…
CANNES, France—Ogilvy & Mather in Brazil, which had an enormous success this spring with its "Real Beauty Sketches" campaign for Dove, picked up a Grand Prix here tonight in the…
CANNES, France—Dying never felt so good. McCann Melbourne's super-viral "Dumb Ways to Die" train-safety video for the Melbourne Metro stormed the Cannes Lions festival on the first day of awards here,…
CANNES, France—Wieden + Kennedy in Amsterdam picked up the Grand Prix in Creative Effectiveness here tonight for its remarkable Heineken campaign, which helped boost sales of the Dutch brewer's flagship…
CANNES, France—If you're going to have role models, you might as well aim high. At a seminar here today, BBDO's David Lubars and Andrew Robertson suggested that Charles Dickens, Ernest Hemingway…
BBH London's new campaign for Tango, the British soft-drink brand, really pumps me up. Folks who enjoy the beverage in these superbly silly spots growl "AAARGH!" at full volume and flex…
He had plenty of friends, but a different idea of fun." You know, with more than 100 licensing partners and some $173 million in product placement, you'd think Man of Steel…
Specs Who Emmett Shine (l.), founder; Dan Kenger, digital creative director What Digital creative agency Where New York offices Freelance designer Emmett Shine founded Gin Lane Media so a client would take his requests…
Riding the bus isn't boring—not when you can hallucinate a bunch of miniature cars engaged in a high-speed chase on the floor below you. At least, that's what DirecTV says it…
Most of Apple's marketing shows you why its products are great, rather than simply telling you they are. Now and again, though, the company steps into manifesto territory. The products…
