Advertisement

Chevy's 'Little Red Corvette' Tribute to Prince Is So Good, It's Running in Print Too

Ad hits several newspapers Friday

Brand tributes to Prince following his death Thursday at age 57 have been hit or miss. But Chevrolet's Corvette tribute was among the best—a lovely minimalist message from a brand…

Try Keeping Your Eyes on Gigi Hadid in This Whiplash-Inducing 360° Experience From BMW

A high-speed shell game

If you lose sight of supermodel Gigi Hadid in BMW's new ad, it's probably because you're too distracted by one of the automaker's sexy new M2 sports cars.  The fashion celebrity…

This Man Ate a Ford Kuga, to Sample Its Delicious Materials, in Brand's First 'Taste Drive'

Eric Leclerc digests his biggest project to date

Every automaker says it uses the best materials. But how do you really know unless you try them? And by try, we mean eat. Ford Motor Co. in Israel wanted to…

How Volvo Stole Energy From Other Cars on a California Highway to Power This SUV

Grey engineers some neat 'highway robbery'

Volvo's new XC90 T8 hybrid is more than just a potential getaway car. It's a twin-engine thief that steals power from other vehicles. At least, that's how the seven-seat SUV is…

Audi Set Up Free Wi-Fi at the New York Auto Show, and Look What the Networks Are Called

A4 takes shots at the BMW 328i

Audi hits the New York Auto Show this week with the message that its A4 has surpassed the BMW 328i in many areas, like horsepower, acceleration and technologies including lane…

Samsung Just Made a Motorcycle Windshield That Checks Your Texts, Calls and Emails

But the point is to keep your eyes on the road

Every day, it seems, our modes of transportation become more like high-tech companions, geared to enhance our comfort and safety while providing vital real-time information. The latest example comes from Italy, where…

The Very First Honda Made for the U.S. Market Is Being Restored by the Guy Born to Do It

Follow the epic job online

Car mechanic/restorer and Honda specialist Tim Mings has a special place in his heart (and possibly his beard) for the N600, which was Honda's introduction to the U.S. car market…

Audi Says 'Intelligence Is the New Rock and Roll' in Latest Ads for the A4

Set to Iggy Pop

Would Iggy Pop drive an Audi? If the seminal proto-punk rocker got one free for lending his 1973 head-banger "Search and Destroy" to the soundtrack of the automaker's new campaign from…

BMW Imagines the Car of the Future, and It's One Hell of a Sweet Ride

Who needs friends with a co-pilot like this?

Move over, KITT. This concept car from BMW makes you look like a broken-down jalopy. Behold, an AI-powered wheeled wonder straight out of William Gibson's wet dreams (or maybe his nightmares). In fact,…

ABC and Lexus Team Up for Special VR Mini-Episode of Terror Drama Quantico

Team One integrates the car into 360-degree bonus content

ABC and sponsor Lexus are hyping the midseason return of Quantico with the network's first virtual reality experience, which takes viewers inside a specially scripted mini-episode of the terrorism drama.  Quantico's writers…

Advertisement