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This Clever Volkswagen Ad Is Exactly as Long as the Time You Can Spend With It

Copywriting makes it easy to skip ahead

If you don't have time to watch this whole new commercial for Volkswagen Trucks, you can just skip to the end for a quickie version—no matter where you are in…

Mini Partners With a Towing Company to Give Test Drives to Stranded Motorists

Brilliantly mercenary ad from Singapore

Mini Cooper is out with an awesomely ruthless new ad, set in Singapore, that shows the automaker tricking people into test driving its product—by teaming up with a towing service…

Audi Makes Fun of Women Drivers (but Not Really) in Curious Twitter Campaign

Tackling the common stereotype

Audi Ireland has decided to directly address the stereotype that women are bad drivers in a Twitter campaign that aims to undermine that perception. The automaker last week posted a series…

VW's Passat Clean Diesel Will Keep You, and Your Horrible Boys, Out of Gas Stations

Another upside to good fuel economy

Is this any way to celebrate Mother's Day? A trio of unholy terrors—pre-pubescent boys, presumably brothers—wreak havoc in a gas-station convenience store in "Mom," an amusing Volkswagen spot from Deutsch L.A. These…

Droga5, Morgan Spurlock Show You How the Toyota Mirai Is 'Fueled by Bullsh*t'

Fuel cell vehicle harvests its hydrogen

Toyota wants you to know it has a car that literally runs on bullshit. This new ad for the automaker's Mirai fuel cell vehicle features an engineer visiting a dairy farm,…

Hyundai Sends a Girl's Message of Love to Her Astronaut Dad Watching From Space

Great stunt with a human touch

A lot of brands attempt space-related stunts. But for all the wonder inherent in the heavens, many of these campaigns forget that just being up there isn't enough. You need…

Chrysler Goes Full Game of Thrones in This Ad Voiced by Peter Dinklage

All hail America's bootstrap kings and queens

Your life might not be quite like Game of Thrones, but you can still feel like a boss power broker if you drive a Chrysler, says a new ad from…

Toyota Japan Goes Deep With One of the Most Delightful Baseball Ads in a Long Time

Taking it to the streets

Some people complain that modern baseball games last too long, but the one in this Japanese ad for Toyota's G cars will make you root for extra innings. Salarymen and businesswomen…

Uber Sets Up a Curbside Breathalyzer, Drives You Home If You're Over the Limit

'You drink, we drive' in Toronto

Drunk-driving messaging is a naturally fruitful creative area for any taxi or car-service company, and Uber has produced a very cool campaign around the topic with this curbside breathalyzer in…

This BMW Ad With a 'Crazy' Woman Has Angered Mental Health Advocates

Brand resists calls to pull horror spoof

Will a BMW commercial that's come under fire from prominent mental-health advocates get bounced from the NCAA men's basketball tournament telecasts? The controversy over the 30-second spot, which has been running…

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