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Ad of the Day: Secret Took Viewers by Surprise With This Ad on 'The Bachelorette'

W+K highlights another stressful moment in a memorable way

The Bachelorette is a show with notoriously pretzel-like gender dynamics. On the one hand, the ABC dating program puts a woman in total control of the traditionally patriarchal dating structure—and undercuts…

This L.A. Branding Agency Knows How to Do 'Hardcore Engineering'

One-stop shop for everything from logos to software

Specs Who (L. to r.) Head of production Isaac Swiderski; chief strategy officer Darcie Lamond; CEO and founder Matt Bijarchi; and operations vp Jesse Davis What Branding agency Where Los Angeles Last week, Los Angeles-based branding agency…

Infographic: How Tech-Savvy Shoppers Spend Their Time Online

They're 188% more likely to engage with brands in social

Each year, Dentsu's out-of-home agency Posterscope conducts its Outdoor Consumer Study that zeroes in on a range of sought-after demographics. Tech-savvy consumers—people who describe themselves as such, love to buy…

Lawyers for JWT, WPP and Gustavo Martinez File Motion to Dismiss Discrimination Suit

Filing calls Erin Johnson's claims 'frivolous'

Lawyers for WPP, J. Walter Thompson and Gustavo Martinez filed motions in New York's U.S. District Court today seeking to dismiss in its entirety the suit filed by global chief…

Ad of the Day: Clearasil Admits It Doesn't Get Teens at All in Hilarious Droga5 Ads

But it does understand their acne

What on earth does Clearasil know about teenagers from inside its corporate offices in Parsippany, N.J.? Basically nothing, except how to make anti-acne products for them, the company admits in…

Ad of the Day: Getty Images Brilliantly Made 4 Famous Faces Entirely Out of Stock Art

AlmapBBDO's latest fun global campaign for the image provider

Brazilian agency AlmapBBDO does consistently brilliant campaigns for Getty Images, from 2012's "From Love to Bingo," which used 873 stills from the Getty archive to tell the story of a…

Ad of the Day: Organic Valley Punks NYC With a Coffee Shop That Sells Only Half-and-Half

And these trendy New Yorkers lapped it up

The cream keeps rising to the top at Organic Valley. After earlier hit ads like "Saving the Bros" and "Real Morning Report," the brand really milks it in a new spot…

Former RAPP U.S. President Files Lawsuit Accusing CEO of Discrimination and Wrongful Termination

Alleges Alexei Orlov referred to multiple women as 'fat cows'

Recently departed RAPP U.S. president Greg Andersen has sued his former employer alleging wrongful termination, retaliation and discrimination in a suit echoing the case that recently led to the resignation…

Ad of the Day: Linus Karlsson Tries Comedy Again With a Bizarre Fishing Anti-Campaign

Most anglers love Smith's ChromaPop sunglasses. Not these guys

Eight out of 10 fishermen prefer Smith sunglasses over other brands. So, what on earth is wrong with the other two guys? That was where Linus Karlsson and his team started…

UM Reorganizes Its North American Network After Big Wins in the 'Year of the Pitch'

President Kasha Cacy has been promoted to U.S. CEO

IPG's UM was named Adweek's 2015 Media Agency of the Year in February after winning J&J, Coca-Cola, CVS, BMW (in Japan) and McCormick in the spate of reviews known colloquially as…

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