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How a Company Known for Retail Ads Suddenly Made a Gorgeous Spot for Hardwood Floors Lumber Liquidators gets romantic

IDEA: Lumber Liquidators isn't exactly known for beautiful, romantic advertising. The hardwood flooring specialty retailer is much more versed in transactional, price-focused messaging. (Just look at the website, which is…

October 23, 2014, 3:04 PM EDT

Ad of the Day: Two Friends Rampage Through Games in PlayStation's Salute to Friendly Competition Basketball, base-jumping, elephants and lasers

The great thing about video games is you can do all kinds of cool, crazy, dangerous and impossible things without actually having to do them. Instead, you just sit on your…

October 23, 2014, 11:37 AM EDT

Eric Mower + Associates Gets a Presence in New York Merges with PR player Middleton & Gendron

Eric Mower + Associates is coming to the Big Apple. The Syracuse, N.Y.-based agency is merging with public relations specialist Middleton & Gendron in New York, giving Eric Mower a presence…

October 22, 2014, 1:45 PM EDT

Ad of the Day: KFC Turns to Two Boys for a Lovely Take on Sports Fandom Dealing with the agony of defeat

In recent years, BBH London has focused on family relationships and offbeat stories in its KFC ads, with the product almost as a side dish and strong storytelling as the…

October 21, 2014, 10:41 AM EDT

Ad of the Day: Beats by Dre Thrillingly Welcomes LeBron James Home to Ohio The prodigal son returns

If you're LeBron James, hell yes you can go home again. The playbook calls for high drama as the King returns to the Cleveland Cavaliers after four years and a pair…

October 20, 2014, 9:26 AM EDT

Ad of the Day: DirecTV Enlists Painfully Awkward Rob Lowe, Its Most Pitiful Rob Lowe Yet Cable sure does strange things to people

Rob Lowe keeps sinking in DirecTV's campaign. Having already been introduced to Creepy Rob Lowe and Less Attractive Rob Lowe, now we get to meet Painfully Awkward Rob Lowe. Like his…

October 17, 2014, 11:09 AM EDT

Adweek's Top 5 Commercials of the Week: Oct. 10-17 A six-hour pre-roll ad, a brilliant in-store stunt and more

A lavish celebrity fragrance spot. A six-hour preroll ad. A great pop-up store stunt. An ad remake with some crazy stunt driving. And a hilarious spot about the most nondescript…

October 17, 2014, 8:47 AM EDT

Squarespace's Radical Update Is Like a Blank Canvas. So Its New Ads Are, Too SpecialGuest crafts launch spot and a pair of celeb docs

IDEA: Even for a company known for great design, Squarespace 7 was a revelation. The elegant upgrade to the website maker's interface, called a "UX dream" by Wired, completely does…

October 16, 2014, 3:48 PM EDT

Ad of the Day: Every Time Taylor Swift Takes a Sip of Diet Coke, Kittens Magically Appear The ultimate cat lady

Just when you thought Taylor Swift couldn't get any more respect from millennials, here she is proving again that she lives in a reality only believable in a Disney movie. Swifties…

October 16, 2014, 11:27 AM EDT

Brand of the Day: If You Like Bush on Pandora, You Could Get a Free One-on-One Concert Streaming music service breaks second spot in series

For a few lucky listeners, using Pandora can get you a personal concert with one of your favorite artists. The Internet streaming music service today breaks the new ad below from…

October 15, 2014, 10:56 AM EDT

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