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Planet Fitness Moves Creative to Red Tettemer + Partners Gym lifts account up from Mullen, puts it down in Philly

Philadelphia-based Red Tettemer + Partners has won lead creative and media planning duties for everyman gym Planet Fitness, Adweek has learned. The Newington, N.H.-based chain awarded the business to RT+P after…

June 18, 2012, 12:52 PM EDT

Go Ahead: Shoot the Agency CMO The new-business role is important, but it can also be a thankless one

Turnover may not be unusual among agency CMOs, but the churn has been particularly heavy this year. Since January, new-business leaders at six agencies—Draftfcb, DDB, JWT, Young & Rubicam, Deutsch LA…

June 18, 2012, 12:03 AM EDT

Portrait: Factory Design Labs Denver-based shop takes customers all the way to checkout

Specs Who (l. to r.) Scott Mellin, CEO; Andrew Price, vp, executive creative director; Tracy McInnes, president  What Digital creative agency Where Denver offices As its name suggests, Factory Design Labs helps make not…

June 7, 2012, 5:14 AM EDT

Upfront Begins to Heat Up as Fox, ABC Cut First Deals Auto, movie dollars jumpstart the 2012-13 bazaar

The 2012-13 upfront marketplace sleepily shook itself to life today, as Fox began piecing together a wave of preliminary commitments. Sources say that the network is doing business with two of…

May 31, 2012, 6:26 PM EDT

Portrait: Your Majesty The agency wants to be known as the king of groundbreaking digital creativity

Specs Who (l. to r.) Co-founders James Widegren, executive creative director; Jens Karlsson, executive creative director; Peter Karlsson, CEO, account director (no relation to Jens) What Digital creative shop Where New York offices Your…

May 31, 2012, 6:15 AM EDT

Portrait: Coudal Partners This Chicago agency got rid of its clients and went entrepreneurial

Specs Who Top row, l. to r.: Jim Coudal, Matthew Jorgensen, Joe Dawson Jr., Bryan Bedell; bottom, l. to r.: Michele Seiler, Trina Foresman, Steve Delahoyde What Advertising, design and interactive studio Where…

May 24, 2012, 6:35 AM EDT

This Man Gets in People's Heads Fast Chat with McCann Erickson veteran Kevin Allen

Kevin Allen began his advertising career in account service but made his mark as a pitchman for McCann Erickson, helping win accounts such as Marriott, Lufthansa and, most famously, MasterCard.…

May 21, 2012, 12:02 AM EDT

Big Fish, Small Ponds A look at small agencies across the nation that are proudly serving local clients

Way, way off Madison Avenue, tiny agencies churn out TV spots, websites, mailers and more for hometown retailers, tourism authorities, and local universities and hospitals. While some stretch beyond their…

April 25, 2012, 6:04 AM EDT

Portals Battle Activist Investors Yahoo, AOL activist investors call for board shake-ups

An embattled CEO like Yahoo’s Scott Thompson or AOL’s Tim Armstrong isn’t likely to welcome a proxy fight. But maybe they should. B. Riley analyst Sameet Sinha said proxy fights­—when…

April 23, 2012, 12:03 AM EDT

The Contender John Coleman wants to make his surging Via Agency the next Wieden + Kennedy—in the other Portland

In November 2009, as John Coleman stood before the Maine College of Art's board of directors, about to propose something he knew was risky, even outlandish, he felt the old…

April 23, 2012, 12:01 AM EDT

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