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Advertising & Branding

Internet Hero Hunts Down All 74 Stickers From Apple's New Ad He even found alternatives for most of the fake ones

If you watched that new Apple ad with dozens of stickers adorning a MacBook Air and felt compelled to track down all 74 in real life, I have bad news…

July 24, 2014, 3:34 PM EDT

DDB Adds Another Mars Brand Royal Canin arrives sans pitch

Gum, candy and now pet food. DDB, which became a Mars roster shop in 2008 when the company acquired Wrigley and three years later added candy brands like Skittles and Starburst,…

July 24, 2014, 3:18 PM EDT

Expedia Travels Back in Time to Recreate Your Best Throwback Thursday Photos One a week through August

Expedia and 180LA have done a nice job lately of thinking more broadly about the concept of travel, going beyond physical journeys into emotional, even spiritual ones. (Among its more…

July 24, 2014, 2:59 PM EDT

Ad of the Day: Every Wave Is Your First in Samsung's Lovely Celebration of Surfing Haunting Bowie cover fuels ominous but uplifting spot

The first time you hold a surfboard, the first time you ride a wave, the first time you get barreled, the first time you win a world title—it doesn't matter…

July 24, 2014, 12:57 PM EDT

Leave It to a Laxative Brand to Make the Year's Most Uncomfortable Ad Welcome to poop prison

At first glance, this Dulcolax ad draws you in with its warm sepia tones and lovely vignetted glow. Then you look closer, and ... oh my God. Are those turds…

July 24, 2014, 11:45 AM EDT

Japanese Toyota Ad With Dancing Gorilla Is So Preposterous, It's Actually Great Just try to look away

Imagine, if you will, "What Does the Fox Say." Now, picture Psy's "Gangnam Style" mating with it. Oh, and now throw in the Cadbury gorilla. Think adver-dance-ment. Got it? Good. Now press…

July 24, 2014, 11:17 AM EDT

Elliott Management Takes Significant Stake in IPG Hedge fund now owns 6.7 percent of common shares

Interpublic Group now has a new major shareholder in Elliott Management, which disclosed today that it had amassed nearly a 7 percent stake in the No. 4 holding company. After months…

July 24, 2014, 10:16 AM EDT

Sure, You Could Bubble-Wrap Your Kid, But This PSA Has a Better Idea U.K.'s St. John Ambulance takes a break from being bleak

The joke that an overprotective parent might make a child walk around in a cumbersome padded suit might not be a new one, but it certainly still has legs. U.K. health…

July 24, 2014, 10:15 AM EDT

'Better Call Saul' Billboard in Albuquerque Really Turns Back the Clock Meet James M. McGill, attorney at law

Breaking Bad fans, this time you'd better call James! Those dying for a taste of AMC's Breaking Bad spinoff series, Better Call Saul, got a nice little present this week, as…

July 24, 2014, 8:26 AM EDT

Agencies Dissect Foursquare's Makeover A new logo, redesigned app, but what does it all mean?

Foursquare yesterday unveiled a fresh "F-pin" logo and ultimately a new brand strategy, as it plans to release a starkly different version of its app in three weeks. Adweek asked…

July 24, 2014, 6:00 AM EDT

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