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Advertising & Branding

Here's How Bud Light Designed 200,000 Different Colorful Cans for Music Festivalgoers

Using HP technology

Individualized packaging seems to be the latest trend for beverage giants like Diet Coke and Absolut, and now Bud Light is getting in on the action and bringing it to the…

Converse Blows Up Chuck II to Show Off the New Sneaker's Snazzy Insides

But a culture-focused spot doesn't have the same impact

Converse's Chuck Taylor II All-Stars debut with a bang, literally, in the Nike brand's "Ready for More" campaign touting its highly anticipated line extension. Ad agency Anomaly and visual-effects firm Framestore…

HelloFlo's Creative Team Is Back With an Ad About a 'Fitbit for Your Vag'

More ladyparts humor for PeriCoach

From HelloFlo founder Naama Bloom and writer Sara Saedi (who penned HelloFlo spots "Postpartum: The Musical" and "The Period Fairy") comes another quirky, humorous look into the anonymous world of…

Owed $37 Million, Carat USA Is Relativity Media's Largest Unsecured Creditor

According to bankruptcy filing

Relativity Media's Chapter 11 bankruptcy petition, filed July 30, lists Carat USA as its biggest unsecured creditor, with the agency owed nearly $36.8 million. The Dentsu Aegis network, which won Relativity's business…

Ad of the Day: Check Out Geico's First Spots in a While Not Made by The Martin Agency

New work from IQ is still worth a few chuckles

Geico is out with its first commercials that aren't from The Martin Agency in a good long while, but they do continue the brand's tradition of absurd, offbeat humor. Four 15-second…

24 Hours in Advertising: Friday, July 31, 2015

Clavin Klein's racy new campaign, the dress code for digital shops, more

Calvin Klein and Mother New York released a new, rather racy campaign. Plus, digital agencies including Brooklyn-based Breakfast and Huge discuss what the dress code is like at their agencies. New…

Old Spice Creates a Loony Sci-Fi 'Choose Your Own Adventure' Game on Instagram

Hacking the photo network's tags, with a wink

Wieden + Kennedy has hacked the tagging function on Instagram to create an amusingly absurd "Choose your own adventure" social game for Old Spice, filled with robots, retro monsters and…

Etihad Airways Picks Cheil Worldwide and Barbarian Group for Its Westward Expansion

As UAE-based carrier reimagines luxury

In March, Etihad Airways made headlines with a new ad campaign—created by M&C Saatchi and starring Nicole Kidman—aimed at redefining luxury in the context of business travel. Now, Cheil Worldwide and…

Kraft's Popular Mac and Cheese Dinner Is Officially Changing Its Name to 'KD' in Canada

National nickname catches on

Quick—when's the last time you had a little KD for dinner? Don't know? Of course you do. KD stands for Kraft Dinner, which is actually Kraft Macaroni & Cheese, which…

Quiz: Do You Recognize These Old Airline Logos?

Travel back in time

For many, summertime means jet-setting across the country—or, if you're lucky, the world. So, while you're waiting to board your next flight, kill some time by putting your airline-logo knowledge…

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