Your bad credit is like a balding psychopath | Adweek
Advertisement

Your bad credit is like a balding psychopath

Bad credit score

Credit scores are personified in Dailey & Associates' new campaign for FreeScore.com. Here, the robust numbers that can ensure some dude gets approved for a car loan are played by muscular superhero types.The lagging score is a dumpy hockey-mask-wearing, armpit-smelling ear picker. They illustrate the fact that FreeScore provides tallies from all three major credit bureaus. In a welcome break for the category, this trio doesn't seem inclined to form a band. But less welcome is the way they mock balding guys as symbols of lousiness. Cut him some slack. He's got bad credit, and that kind of stress makes hair fall out. Plus, he probably can't afford Rogaine. That stuff's pricey these days. Or so I've heard.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS