Yesterday's stars never die in U.S. Open ads

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Picture, if you will, a giant Billie Jean King, circa 1973, floating majestically over the Manhattan skyline to the strains of Beethoven's "Ode to Joy." Until now, that's been a fantasy for aging feminists and lesbians, and a nightmare for the rest of us. But the Tennis Channel and BPG bring that image to life in this animated spot touting the network's inaugural coverage of the U.S. Open, starting this coming Monday. BJK ranks among the greatest pro athletes ever, male or female, and her role in breaking down gender stereotypes was profound.

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