Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Who says models have to be 6 feet tall and 90 pounds, or look like this? An article from the San Francisco Chronicle talks about regular-schmo models like Macy’s salesman Jay Baumgard, a “middle-aged guy with a comb-over and a couple of chins.” A casting agency called The Blackwell Files places average-looking people like Baumgard in ads and promotions. Baumgard, 48, has been in ads for Yahoo!, Fujitsu, Hewlett-Packard, Veritas and Best Software. Check out his portfolio here.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in