Words cut short in texting-and-driving PSAs | Adweek Words cut short in texting-and-driving PSAs | Adweek
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Words cut short in texting-and-driving PSAs

Txting

Sorry to harsh your waterslide buzz, but here are some spare, sobering AT&T PSAs about texting and driving. As that infamous Welsh campaign taught us, texting on the road can have gory consequences. These ads take a more subtle and eerie route, showing actual text messages that were cut short—along with lives, in some cases—when the person crashed. Check out three more ads after the jump. Via Osocio.

—Posted by Tim Nudd


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Topics: At&t, Nudd, PSAs, Texting
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