A Whole Lotta Pointin' Going On in Band's Crowdsourced Music Video | Adweek
Advertisement

A Whole Lotta Pointin' Going On in Band's Crowdsourced Music Video Grab your mouse and hold on

Get ready to have your mind blown. Dutch band Light Light has created one of the most amazing interactive music videos ever, housed on a site called DoNotTouch.org. The site tracks your mouse pointer throughout the video and shows you where everyone else pointed, as well. You're asked to signal your answers to certain questions, such as where you're located on a world map. But you're also given challenges along the way, like following a narrowing path or not touching a naked woman (thus, it is possibly NSFW). The result is both hypnotic and engaging, which is a rare combo indeed. Watch the video here.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS