The whole of England pines for...rum?
In this soon-to-air spot for Bundaberg Rum, a wide cross-section of British society joins in a song called “We Wish England Was Australia.” Why? Because Bundy Rum is only found Down Under, apparently. Good luck deciphering all the lyrics to this atonal wonder, but it’s fun to try. Oh, and your irony bit for the day: Bundy is owned by a British holding company. So maybe their slogan should be “Made by one country, for one country only, to make money for a completely different country.” Via Ads of the World. UPDATE: Duncan’s TV Ad Land says the spot’s by Leo Burnett, Sydney, and that it’s to the tune of "Jupiter" from Gustav Holst’s The Planets Suite. Now I feel less bad about having it stuck in my head.
—Posted by David Griner
- And the 2013 Grand Effie Goes to ...
- CBS Picks Up Bad Teacher
- Dish Network's Search for a Digital Agency Down to Finalists
- Liberal Groups Pressure Mayer to Withdraw From FWD.us
- Arrested Development Outbuzzing House of Cards
- Forbes 100 Most Powerful Women Includes Tech, Media Titans
- The IAB and Mozilla Clash—in Person
- Sen. John Cornyn Joins the Fight Against Patent Trolls With New Bill
- Geico Makes the Perfect Ad for Hump Day
- Tablets Overtake Smartphones as the Big Shopping Device
- The New York Times Reinvents the Boring Banner Ad
- Samsung Presents Advertising's Most Idiotically Primitive Husband Ever
- Time.com Is on a Hiring Spree
- PETA's Incredibly Lifelike CGI Ape Begs You Never to Use Real Ones in Ads Again
- Pinterest Plays Coy on Ads, but Expect Commerce to Lead
- Ad of the Day: Nike
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.