What to do with all that NYC 2012 crap

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Gothamist has a sensible proposal for making use of any remaining NYC 2012 marketing materials: “The first segment of the Second Avenue Subway is supposed to be completed by 2012 (though many think it won’t be ready until 2015), so it makes sense to turn your lame-o Olympic bid logo into a nifty call for the T line! Are you down?” Yes, we really are.

—Posted by Tim Nudd

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in