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Good news for the government: People do seem to be spending their tax rebates on random purchases that might boost the consumer-driven economy. The bad news? Mainstream marketers might not be cashing in. I just spent an embarrassing amount of time on the highly addictive blog How I Spent My Stimulus, and there was hardly a recognizable brand name in sight. As of this weekend, the most popular category was “Travel and Vacation,” followed by “Home and Garden.”
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