Weezer just can't stop writing songs for ads
As we already know, Weezer is no stranger to the shill. First, there was the Weezer Snuggie. Then the State Farm song. And now, an original tune for the IZOD IndyCar series that's being used to hype a mobile IndyCar app from Verizon. The clip, seen below, features some racing dignitaries and cheering fans in preppy polo shirts, along with the band members ripping through a ditty about grabbing life by the throat or some such. It's the 100-year anniversary of the Indianapolis 500, so maybe that accounts for the added musical firepower. Or maybe Weezer just does jingles now? No doubt they pay the bills. Rock on, guys.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.