U.K. wrings hands over product placement

Coke Dell-inspiron-1520-1521-notebook

Those nervous nellies in the U.K. have blocked a move to allow product placement on TV. Proponents of the ban have dragged out all the tired clichés about distinguishing editorial from advertising and "serious issues of trust for viewers." Iphone_home What's not to trust? Maybe Dr. Who would enjoy a crisp, refreshing Coke every now and then, and a couple of Dell Inspirion notebooks and Snickers Apple iPhones would sure help spruce up the Tardis. Those newsreaders across the pond always look so grim—a tasty Snickers might cheer them up. Sure, the global economic crisis is getting pretty intense, but I can't imagine that cash-strapped media outlets Dunkin-donuts struggling for their lives would take advantage. 08_Ford_Explorer_007_(768x576) Are they worried that content will suddenly be peppered with product shots and logos? It'll never happen! Thank God America runs on Dunkin'! I'm gonna hop in my Ford Explorer and head to the nearest shop, because I could sure go for a coffee right about now!

—Posted by David Gianatasio

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS