Troy-Bilt ad's song belongs on compost pile | Adweek Troy-Bilt ad's song belongs on compost pile | Adweek
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Troy-Bilt ad's song belongs on compost pile

What do Cleveland agency Marcus Thomas and yard-equipment maker Troy-Bilt have against mankind? That was my initial reaction when I heard "Shinin' Down," the song by L.A.-based tunesmith Austin Hartley-Leonard composed and recorded for the TV spot above, which began breaking in March. Apparently, a full-length version of the song (two-minutes-plus!) has been made available on iTunes, apparently after hordes of people were asking about it, according to the agency. I'm sorry, but that cannot be true! It sounds like a lost Cat Stevens song that shouldn't have been found. Alas, as with all jingles I rail against here on AdFreak, I'll now have the jangly piece of musical mulch wedged in my skull for the rest of the day! I'd call Troy-Bilt and complain, but that would just add insult to injury. "Shinin' Down" also happens to be the soundtrack for the company's phone system.

—Posted by David Gianatasio

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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