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Trojan is jumping on the 50 Shades of Grey movie hype bandwagon. But the condom brand doesn't seem all that impressed by the franchise's BDSM-lite theme.
A new two-minute slapstick ad (directed by Laura Murphy, best known for her work on MTV's Girl Code) pokes fun at a man and woman in couples therapy, discussing their misadventures trying to use the popular romance novel as a sort of Bondage for Dummies—even though the dude hasn't bothered to read it.
Unsurprisingly, he's the bigger doofus, though she also pulls her weight.
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