Tired of Friends and Family Telling You Their Ad Ideas? This Campaign's for You

Effie Awards' amusing call for entries

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

One frustrating thing about being in the ad business is that every other living soul on earth thinks they can do your job—and probably do it better than you. This is typically made clear by friends and family telling you their ideas for ads—ideas of such clear and utter brilliance that clearly they're doing you a huge favor just by mentioning them. The subtext—that you obviously haven't come up with anything this great, or they'd have heard about it—is unspoken but implied.

Of course, without fail, their ideas are idiotic, impractical or both.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in