Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
If you're a parent of a small child, you're probably aware that the new Wizarding World of Harry Potter Theme Park at Universal Studios is slated to open sometime this spring. Well, now Universal has released this behind-the-scenes trailer, which shows a glimpse of the rides being made—and also reveals the exact date and time when muggles will find out when the park will open: Thursday, March 25, at noon ET. That's right, it's a trailer to announce the time when you'll find out the time it will open.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in