TBWA Paris quick on the draw with AIDS ad


(Note: Spot is NSFW.) If you thought the live-action, cinematic Africa spot by TBWA\Paris for the AIDES education group was impressive, check out the agency's entirely different but equally effective approach in this animated installment. Most shops would misfire if they attempted to use whimsical bathroom humor in an AIDS-awareness PSA. But here, form snugly fits function in the most delightful way. In fact, this naughty and novel take is nearly hypnotic. The ending is uplifting and on-point about wearing protection—puns intended. Yes, this cartoon is NSFW. Man, those stalls are filthy! Via Osocio.

—Posted by David Gianatasio

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS