Tampon maker's beaver ad riles Australians
GoDaddy supposedly wrestled with Fox for months to get a beaver joke into the Super Bowl. No dice. But Kotex has managed to get a whole beaver-themed spot on the air in Australia for its U brand of tampons. It shows a woman flitting around town and the beach with a beaver in tow. The voiceover says: “You’ve only got one. So for the ultimate care down there, make it U.” The ad has drawn “a large number of complaints,” but so far, it hasn’t been pulled.
—Posted by Tim Nudd
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
