Suffering From Total Amnesia? Facebook Has an App for That 'People You May Know' jogs one man's memory
Facebook last week introduced Facebook Stories, a site "dedicated to sharing the extraordinary, quirky and thought-provoking stories and ideas from the more than 950 million people around the world who make up Facebook's community." The site, which of course is also a marketing tool, launched with the video below, which certainly doesn't undersell Facebook's utility. In fact, it suggests Facebook can restore a fully meaningful life to anyone who's had a frightening medical emergency resulting in total amnesia. Yes, Mayank Sharma of New Delhi, India, contracted tubercular meningitis in 2010, and it somehow wiped clean his 27 years of memory. But thanks to Facebook's People You May Know feature, he started piecing his life back together. (And to think some people find People You May Know annoying.) It's a nice little video, even though obviously it has nothing to do with the vast majority of users' experiences. In any case, Facebook now wants to hear your story for possible use in a flashy upcoming video. Better make it good.
- Forbes 100 Most Powerful Women Includes Tech, Media Titans
- Time.com Is on a Hiring Spree
- Pinterest Plays Coy on Ads, but Expect Commerce to Lead
- YouTube CEO is Cannes Lions Media Person of the Year
- Newsweek's All-Digital Relaunch Includes Ad Sponsorship Plan
- Microsoft's Xbox One Is Its Own Second Screen
- Publishers Love Responsive Design, But There Are Imperfections
- Yankees, Manchester City Team Up for MLS Launch
- Geico Makes the Perfect Ad for Hump Day
- Tablets Overtake Smartphones as the Big Shopping Device
- The New York Times Reinvents the Boring Banner Ad
- Time.com Is on a Hiring Spree
- Samsung Presents Advertising's Most Idiotically Primitive Husband Ever
- Droga5 Gives Qantas Fliers Paperbacks That Last Just as Long as the Flight
- Forbes 100 Most Powerful Women Includes Tech, Media Titans
- Pinterest Plays Coy on Ads, but Expect Commerce to Lead
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







