Subaru's Latest Ads Need a Flashing Warning Light for Sweetness Overload

Too much or just right?

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Subaru stakes its claim as the car for people whose lives are just so damn cute in this pair of new spots from Carmichael Lynch.

"The Date" follows a young couple as they drive down country roads, first stopping at a diner for chocolate shakes and then at a produce stand, where the woman sticks an orange in her mouth for, I dunno, an impromptu impression of Marlon Brando from The Godfather, or something. It's such an awkward moment, I would've split and left her there.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in