Straight outta Cape Cod and keepin’ it real

You go away for a few days, and you miss a bunch of New England gangstas rapping about Smirnoff, courtesy of Bartle Bogle Hegarty. It’s a blatant ripoff of Saturday Night Live’s “Lazy Sunday” video, but who cares? Ronald McDonald deserves a cameo here, considering his latest side project. There’s supposed to be a microsite,, connected to this viral, but it’s still not live. It just links to the main Smirnoff site. What’s taking so long?

—Posted by Tim Nudd

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AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

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