Steve Jobs (once again) cast as Big Brother | Adweek Steve Jobs (once again) cast as Big Brother | Adweek
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Steve Jobs (once again) cast as Big Brother

Jobs

Steve Jobs as Big Brother? At this point, it's typecasting. And spoofing Apple's famous "1984" ad introducing the Macintosh never goes out of style. So, the National Organization for Marriage has launched a video portraying Jobs as an über-villain following Apple's rejection of the group's anti-gay-marriage app. "Jobs has made billions taking on 'Big Brother,' yet the irony is that in refusing to allow citizens to support pro-life and traditional marriage positions, he's become the very 'Big Brother' he has decried," says NOM president Brian Brown. The group plans a mass e-mailing of the clip this holiday season. I know it's the thought that counts, but I'd really prefer a tie or some socks instead.

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