Stella isn't great for elaborate flirting rituals
Most brewers use their commercials to show how drinking their beer attracts beautiful women. Kudos to Stella Artois, then, for having the balls to suggest that its beer can cause you to lose an attractive woman to some douche with a beard. I guess the hidden message here is that after all your decorative-fountain flirting get sunk by an unforeseen episode of paper-boat piracy, you can still comfort yourself with another Stella. Good on Stella for bucking traditional wisdom, though, with a clever and acceptably random, if counterproductive, ad. By Mother in London.
—Posted by David Kiefaber
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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