Stefano Gabbana: Really, we love women!
Now that this ad (seen on Adrants a few weeks ago) has finally been shelved, Newsweek asks Stefano Gabbana if he was really surprised it got a negative reaction. He basically says, what’s the big deal? “From both human and emotional points of view, we certainly do not want to attack women, a sex for whom we have always declared our love, as the feminine market represents 60 percent of our worldwide sales,” he says. “If one had to give an interpretation of the picture, it could recall an erotic dream, a sexual game.” Not surprisingly, the National Organization for Women interprets it quite differently.
—Posted by Tim Nudd
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.