State Farm Reprises 'Recover' Ad as Hurricane Irene Exits Cleaning up to Natasha Bedingfield
State Farm has been airing this "State of Chaos (Recover)" commercial, which first rolled out in June, quite a bit in the past 24 hours. It's a ghostly little ode to repairing damage caused by natural disasters, set to Natasha Bedingfield's song "Recover" (which may or may not actually help you feel better). The sweep to the sky, and then back to the rebuilt house, is a little rudimentary compared to the visual tricks they use elsewhere in the world to illustrate rejuvenation, but you get the point. And this is probably more tasteful than airing the alien invasion spot nonstop.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
