Spoken-word artist fired up about Guinness

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

This Guinness commercial from Saatchi & Saatchi London, starring spoken-word artist Ainsley Burrows, might seem pretty far afield from the product, but it’s not. Lots of Guinness drinkers walk around counting out loud. Police are usually making them do it, but that’s beside the point. Even all the New Agey stuff about journeys is relevant, although that usually occurs when they’re still in the bar. Read move over at Adland.

—Posted by David Kiefaber

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in